Bluelinea Reports a 9% Increase in Revenue for 2025
Bluelinea, a provider of assistance solutions for the elderly, recorded a consolidated revenue of EUR 10,271 thousand in 2025, according to the press release published on January 8. This increase is mainly due to strong growth in institutional activities.
Financial Performance Breakdown
Bluelinea's consolidated revenue amounted to EUR 10,271 thousand for the fiscal year 2025, marking a 9% increase from 2024, the group reports. This growth stems from contrasting dynamics between the two business divisions. The B2B activity dedicated to institutions recorded a revenue of EUR 4,341 thousand, up 30% year-over-year. According to the company, this performance is due to the resurgence of investments in the elderly care sector and the success of the Serenea nurse call solution developed by the company. The group benefited from a pilot deployment in 16 institutions before signing a framework agreement with a new client. By the end of 2025, the Serenea solution was active in 776 sites, up from 728 a year earlier.
Senior and Home Care Segment
The Senior and Home Care division, which includes the B2C activity of the HELP 24/7 platform, accounted for EUR 5,930 thousand in revenue in 2025, representing 58% of the group's total billings, according to the press release. However, this segment saw a 3% decrease compared to 2024. The number of families served stood at 67,283 at the end of 2025, down from 68,091 subscribers at the end of 2024. In response to this decline, Bluelinea is working on optimizing its direct sales, particularly through the redesign of its website and improving its SEO, as well as on its indirect sales with the recruitment of two new sales representatives. The group also mentioned exploring commercial synergy opportunities with the APICIL Group, which holds 81% of its capital.
Strengthening of the Executive Board
Bluelinea strengthened its Executive Board at the end of 2025, according to the press release. David Guyard was appointed Chairman of the Executive Board. Two new members also joined the board: Mireille Fassler as Director of Organization and Internal Resources, and Stéphane Coppi as Administrative and Financial Director. These appointments come as the company, listed on Euronext Growth and a subsidiary of the APICIL Group, positions itself as a player in the Silver Economy in France, offering solutions dedicated to supporting the elderly and disabled, both at home and in institutions.
