Kering Shares Fall to €241.70 Following Further Analyst Downgrade
Kering shares have fallen 2.6% to €241.70 in mid-session trading on Thursday, May 21, amid a 0.61% decline in the CAC 40. The stock is among the largest declines in the Paris index. A recent downgrade in price target is weighing on the stock a week before the general meeting.
Avior Capital Markets Lowers Its Target from €266.35 to €253.29 on Kering
On May 21, Avior Capital Markets updated its view on the luxury group by lowering its price target from €266.35 to €253.29. The firm maintains its underperformance rating, consistent with its previous stance. At the current price of €241.70, the new target offers a theoretical upside of 4.8%, but the negative outlook impacts the session. This revision comes amid a challenging sector environment for luxury goods exposed to China: jewelry and gold have seen a decline of 21.3% year over year in April according to official Chinese data, indicating still-recovering demand. The luxury sector more broadly weighs on the Paris stock market, with Hermès International also down 2.03% in the same session.
The Stock Falls Below the MM50 and Approaches Support at €227.25
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The stock is fluctuating between the MM20 at €239.01 (just below the current price) and the MM50 at €248.88, which it has just fallen below after the rebound at the beginning of the month. The gap with the MM200, at €271.92, is more than 11%, showing medium-term pressure despite a one-year performance of 32.4%. The major technical support remains at €227.25, a level that was nearly reached last May 18 at €231.35. The RSI at 53 remains neutral and does not indicate immediate stress. Over three months, the stock has declined by 13.06%. The next significant event is scheduled for May 28 with the annual general meeting, which will also feature a partial renewal of the board of directors.
À mesure que Kering progresse dans l'exercice 2026, son objectif demeure de renouer avec la croissance et d'améliorer sa profitabilité
Risks mentioned
Recul du chiffre d'affaires de Gucci de 5 % en comparable au premier semestre
Charges opérationnelles non courantes de 223 millions d'euros (cessions, dépréciations, restructurations)
Résultat net part du Groupe en baisse de 60 % à 189 millions d'euros
Opportunities identified
Endettement net réduit de 4,7 milliards d'euros grâce à la cession de Kering Beauté
Contrat de licence beauté Gucci-L'Oréal exclusif sur 50 ans à compter de mi-2027
Kering Jewelry +20 % en comparable, marge courante en hausse de 2,7 points
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.
