Accor share among CAC 40 leaders but -8% over the quarter
The multi-brand hotel group's share rebounds sharply this Friday, in a CAC 40 showing slight gains, after a nearly stable month. The rise comes as the share trades near its two main moving averages, in a sensitive technical configuration.
A 1.66% rebound that brings the share back into contact with its reference averages
The Accor share gains 1.66% to €45.97 in trading, posting one of the best performances of the CAC 40 this Friday. The share achieves this rebound from the previous day's €45.22, within a Paris index advancing 0.32%. Over the week, gains remain modest at 0.48%, and performance over one month is virtually flat (-0.45%). Over three months, however, the share is still down 8.13%, underscoring the magnitude of the correction phase underway since summer.
Today's advance brings the price into contact with the 20-day MA at €46.15 and the 200-day MA at €46.03, with gaps under 0.4% in both cases. The 50-day MA at €46.29 remains slightly above, 0.69% from the current price. The RSI at 42 remains in neutral territory, with no particular directional signal. The next identified resistance sits at €47.47, representing a gap of just over 3% above the current price, while support is found at €45.11.
An ongoing buyback program and semi-annual guidance as fundamental reference points
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Beyond the price movement, Accor is conducting a share buyback program of €225 million announced on July 30, 2026, approximately 12% of which had been executed by September 18 (€27 million). Over twelve months, €200 million in shares have been repurchased, representing nearly 2% of market capitalization. This shareholder return mechanism constitutes a contextual element for the share's dynamic.
When publishing first-half 2026 results on July 31, 2026, the group had communicated an EBITDA guidance of €1,272.5 million for the fiscal year. Furthermore, Morgan Stanley had raised its rating on the share to "overweight" on September 4, 2026, with a target of €55, representing upside potential of approximately 20% compared to the current price. In a context of strong dollar and elevated U.S. yields weighing on risk assets, the value, historically sensitive to U.S. short rates, remains worth monitoring around the €46 level where its three moving averages converge.
SectorTourisme, hôtellerie et restauration›Groupes hôteliers
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Context
Period
Period: T3 2026
Key reported figures
Revenue: 1 503 millions d'euros
Quarterly revenue: 1 503 millions d'euros
Revenue growth: 9,8 %
Guidance from the release
Ces performances solides et la poursuite d'une discipline financière rigoureuse dans un contexte géopolitique incertain nous permettent de relever notre objectif de résultats pour l'année.
Risks mentioned
Situation aux Émirats Arabes Unis restant impactée par le conflit au Moyen-Orient avec un RevPAR en baisse de l'ordre de 20%
Environnement géopolitique incertain mentionné comme contexte de risque
Variation négative du RevPAR en Chine continuant sur le trimestre
Opportunities identified
Croissance dynamique de la division Luxe & Lifestyle avec RevPAR en hausse de 8,3%
Croissance nette du réseau de 3,0% et pipeline en croissance de 9,5% offrant perspectives d'expansion
Pipeline de plus de 273 000 chambres (1 628 hôtels) constituant un levier de croissance futur
Outlook / guidance
Expected EBITDA: 1 278 millions d'euros
Management commentary: For fiscal year 2026, Accor is revising the following outlook: [...] Recurring EBITDA in the range of €1,270 million to €1,285 million (previously "between €1,260 million and €1,285 million"), based on an expected negative €10 million foreign exchange impact for fiscal year 2026
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.
