Chevrolet Launches Historic Campaigns for U.S. Anniversary
Chevrolet announces a celebration program for the 250th anniversary of the United States, including the reactivation of historic brand campaigns and the launch of special edition vehicles.
Year-Long Celebrations Planned
Chevrolet is initiating a series of activations throughout 2026 to celebrate the 250th anniversary of the United States. The brand will revitalize several historic advertising campaigns and launch special edition vehicles. As part of this initiative, Chevrolet announces a collaboration with country artist Brooke Lee for a modern rendition of the song 'See the USA in Your Chevrolet'.
Iconic Location Revisited
Chevrolet will return to Castleton Tower (Castle Rock) in Utah for the third time, in the context of this celebration. The initiative positions the intersection between the brand's values and American culture at the heart of these actions.
