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Last updated : 07/09/2026 - 17h35
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Hermès Shares Fall 27% in One Year: Citi Lowers Target to 1,821 Euros

Hermès International shares increased by 1.28% to 1,666.50 euros this Thursday, in a well-oriented Parisian market with the CAC 40 up by 0.74% during the session. The luxury group exhibits a mixed dynamic, with a modest weekly rebound and a significant decline over three months.


Hermès Shares Fall 27% in One Year: Citi Lowers Target to 1,821 Euros

Session Marked by Citi's Revised Price Target for Hermès International

Today's session is highlighted by Citi's revision of the price target for Hermès International. The American bank has reduced its target from 1,910 euros to 1,821 euros, while maintaining a neutral recommendation on the stock. This new target still represents a potential upside of about 9.3% compared to the current price. This downward revision comes in a context of a significant decline in the stock, which has lost 21.8% over the last three months and 27.43% over the past year. Among comparable Parisian stocks, L'Oréal stands out with a session gain of 8.42%, while LVMH remains stable (+0.05%). In the United States, Ralph Lauren and Tapestry are down by 2.97% and 2.88% respectively, while Estée Lauder is up by 1.05%. Hermès thus appears as a relatively resilient value within its sector this Thursday. The upcoming half-yearly results, expected on July 29, will be a crucial catalyst for the stock's trajectory.

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Technically, Hermès' stock price is significantly below its 50-day and 200-day moving averages, which are at 1,854.92 euros and 2,070.64 euros respectively. This gap illustrates the medium and long-term bearish trend that has characterized the stock for several months. The RSI at 40, in the low zone but not reaching the oversold threshold of 30, signals a still fragile momentum without marked selling excess. The stock remains above the support threshold identified at 1,609 euros, a level that had served as a recent floor. Regarding the Bollinger Bands, the price is at 42% of the band, positioned in the lower half between the low boundary at 1,570.80 euros and the high boundary at 1,797.12 euros.



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Context

Period
  • Period: T2 2026
Key reported figures
  • Revenue: 4 094 millions d'euros
  • Quarterly revenue: 4 094 millions d'euros
  • Revenue growth: 4,8 %
Risks mentioned
  • Parfum et Beauté en recul de 9,5 % à taux constants au deuxième trimestre
  • Zone Autres (Moyen-Orient) encore en baisse de 2,4 % à taux constants
  • Effet de change négatif : Japon stable à taux courants malgré +12,3 % à taux constants
Opportunities identified
  • Accélération de la Maroquinerie-Sellerie (+10,2 %) au deuxième trimestre
  • Redressement progressif du Moyen-Orient soutenu par la clientèle locale
  • Reprise des flux touristiques et accélération en France (+6,2 %)

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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