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Last updated : 30/10/2026 - 17h36
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Invibes Advertising: Revenue Down 27% Over Nine Months, Fusion Launches on M6

Invibes Advertising published on October 28, 2026 consolidated revenue of 10.1 million euros as of September 30, 2026, down 27% year-on-year. In the same press release, the company announced the first commercial campaign of its Fusion platform on connected television within the M6 group environment.

The publication thus presents two contrasting elements. On one hand, the decline in revenue continues in line with the first half. On the other hand, the group's proprietary technology is entering a commercialization phase on a new segment, with a diversification objective that the company places at medium term.


Invibes Advertising: Revenue Down 27% Over Nine Months, Fusion Launches on M6

Revenue of 10.1 Million Euros at End of September, Down 27%

Over the first nine months of 2026, Invibes Advertising recorded consolidated revenue of 10.1 million euros, representing a decline of 27% compared to the same period of the previous fiscal year. The group notes that this trend is consistent with the trends observed in the first half.

When publishing its half-yearly results on September 29, 2026, the company reported revenue of 7.6 million euros over the first six months, already showing a decline. The group attributes this trajectory to an advertising market with contrasting dynamics across digital segments, notably marked by the decline in traditional display formats.

Facing this context, Invibes indicates it is continuing its efforts to strengthen its commercial and operational efficiency, while accelerating the deployment of Fusion across new market segments.

Fusion Enters Commercial Phase on Connected Television with M6

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After announcing in September that Fusion was entering the commercial deployment phase on connected television, Invibes confirmed the effective launch of a first campaign on behalf of an advertiser within the M6 group's connected television environment.

This campaign is based on Stream Moodboard HP, one of the group's new products. The tool leverages Fusion's artificial intelligence capabilities to dynamically personalize video creations based on parameters such as viewing time, weather conditions, or viewer profiles.

The same campaign was also activated on Invibes' In-Feed environment, its flagship format. For the company, this setup illustrates the ability to combine connected television exposure with the targeting capabilities of digital media, in a market it describes as experiencing strong growth.

Six Formats Available and Expanded Distribution

Invibes' connected television offering now comprises six advertising formats. Among them is Stream Locator HP, a geotargeting product designed for campaigns aimed at generating store visits. It integrates into the advertisement a map of the nearest point of sale and a QR code adapted to the television viewer's location.

The group is simultaneously developing two complementary commercialization methods in order to expand the reach of its technology beyond its historical model as an ad server. It also indicates that it is conducting advanced discussions with several industry players, particularly audiovisual groups and broadcast platforms, to progressively expand its distribution network.

Invibes has set the ambition to make Fusion a new growth driver at medium term. At this stage, the key quantified fact remains revenue of 10.1 million euros over nine months, down 27%. The next milestone is set for January 27, 2027, after the close of the stock market, with the publication of full-year 2026 revenue.

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Sector Médias et publicité › Agences de communication / publicité


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Context

Period
  • Period: 9M 2026
Key reported figures
  • Revenue: 10,1 millions d'euros
  • Quarterly revenue: 10,1 millions d'euros
  • Revenue growth: -27 %
Risks mentioned
  • Baisse du chiffre d'affaires (-27%) dans un environnement publicitaire marqué par des dynamiques contrastées
  • Recul des formats display traditionnels affectant les principaux segments du digital
Opportunities identified
  • Déploiement de Fusion sur la Connected TV (CTV) avec première campagne publicitaire lancée
  • Enrichissement continu de l'offre CTV avec six formats publicitaires disponibles incluant Stream Locator HP
  • Développement de deux modes de commercialisation complémentaires (offre intégrée et modèle de licence technologique)

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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