TF1 Shares Bounce Back 2.59% Despite a 9.3% Decline in Revenue
TF1 shares are regaining strength in this first session of May, trading at €6.9350 midday. The rebound comes just days after the audiovisual group's quarterly earnings release, in a Parisian market trending downward. Over three months, the stock still shows a decline of 13.69%.
TF1 shares are up 2.59% at €6.9350 at mid-session, while the CAC 40 is down 0.5% and the SBF 120 has fallen by 0.39%. Thus, the stock distinctly stands out from today's Parisian trend. The movement follows the publication of the first quarter revenue, which amounted to 472 million euros, down by 9.3%. The group has reaffirmed its 2026 targets, in an advertising environment it describes as barely visible. The net cash position remains at 565 million euros, and TF1+'s digital advertising has grown by 22.4% over the period. The European context remains cautious. The ECB kept its key interest rates unchanged on April 30 and highlighted the simultaneous intensification of risks on inflation and growth. The stock's low beta (0.08) mechanically limits its sensitivity to index movements.
The Stock Still Below Its Moving Averages
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Despite today's rise, the price remains below its MM20 at €7.06 and its MM50 at €7.10. The MM200, at €8.01, reflects the medium-term deterioration, with a decline of 13.69% over a year. The RSI at 38 remains in the low zone without reaching oversold levels. The rebound brings the stock into the lower half of the Bollinger Bands, after a close approach to the lower boundary at €6.67. The support identified at €6.80 held during the last sessions, and resistance is located at €7.41, close to the upper boundary of the Bollinger Bands at €7.45. Next on the financial calendar: the publication of the 2026 half-year results, scheduled for July 24.
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Other stocks — Médias / publicité / divertissement
SectorMédias / publicité / divertissement · Media · Divertissement›Diffuseurs radio et télévision
Context
Period
Period: 9M 2025
Guidance from the release
Succès de la stratégie confortant les objectifs 2025 relatifs à la forte croissance de TF1+ et à la politique de dividendes.
Instabilité politique et fiscale en France pèse sur le marché publicitaire (linéaire) en octobre; estimations commerciales pour novembre dégradées; visibilité faible jusqu’à fin 2025; TF1+ en forte croissance publicitaire (+40,5 %) et TF1 confirme ses objectifs digitaux et de dividendes.
Risks mentioned
Instabilité politique et fiscale en France pesant sur le marché publicitaire
Visibilité commerciale faible jusqu'à la fin de l’année 2025
Réduction des revenus financiers liée à la baisse des taux de marché
Opportunities identified
Croissance forte du chiffre d’affaires publicitaire de TF1+ (+40,5 % à 9M 2025)
Accord stratégique avec Netflix élargissant la distribution à partir de l'été 2026
Lancement de la monétisation par micro-paiement sur TF1+ (près de 200 000 transactions en septembre 2025)
Renforcement international de Studio TF1 et contributions de JPG
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