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Last updated : 15/09/2026 - 17h35
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Ubisoft Entertain Stock Rises 2% Aiming for its 50-Day Moving Average

The French video game publisher is seeing a rebound in early afternoon trading in a Paris market that is significantly on the rise. The stock is attempting to reconnect with its 50-day moving average after several sessions of decline, while selling pressure remains a significant underlying issue for the stock.


Ubisoft Entertain Stock Rises 2% Aiming for its 50-Day Moving Average

A Technical Rebound Brings the Stock Back to its 50-Day MA at €4.88

Ubisoft Entertain stock is up 1.99% at €4.87 in early afternoon trading, in an SBF 120 that is up 1.78% and a CAC 40 that has risen by 1.83%. The stock is returning to its 50-day moving average at €4.88, which had acted as a ceiling in recent sessions. Above this, the 20-day MA at €5.18 remains out of immediate reach, with the price being 6% below this benchmark. The 200-day MA at €6.09 confirms a still deteriorating long-term trend, with the stock down nearly 50% over the year. The RSI at 42 remains neutral, showing no signs of seller exhaustion. Today's rebound mitigates the weekly decline of 5.3% but does not erase it.

A Receding Short-Selling Pressure by 1.5 Points Over a Month

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According to reviewed statements, eleven funds hold a net short position of 13.74% of the capital, down by 1.45 points over thirty days (15.19% a month ago). The level remains high and reflects a structural bearish bet by institutional investors on the stock, although the trend is towards lightening, indicating a start of covering without massive capitulation. This financial backdrop follows the annual results for 2025-2026 (published on May 20th) which reported a significant non-IFRS operating loss of €1,044.7 million and a decline in net bookings by 17.4%. During this announcement, the group mentioned a stronger content pipeline expected for the fiscal years 2027-28 and 2028-29, and a reduction of net debt to €187.3 million. The stock fluctuates between its support at €4.68 and its 50-day MA at €4.88, the successful long-term reconquest of which will determine the continuation of the movement.



Sector Loisirs et sport Jeux vidéo


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Context

Period
  • Period: FY2025
Key reported figures
  • Revenue: 1 899 millions d'euros
  • Net income: -159 millions d'euros
Risks mentioned
  • Concurrence accrue dans l'industrie des jeux vidéo.
  • Résultat net IFRS négatif témoignant d'une performance financière défavorable.
Opportunities identified
  • La sortie de New Game+ pourrait augmenter l'engagement des joueurs.
  • Réduction de l'endettement net de 885 M€ à 187,3 M€.

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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