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Ubisoft stock, SBF 120 laggard, declines another 3.5% below its moving averages

One day after the 5.5% fall that propelled it to the bottom of the broad index rankings, Ubisoft stock remains under pressure and confirms its position as the SBF 120 laggard, while the rest of the market evolves in positive territory. The Breton publisher has now accumulated nearly 9.5% losses over a week, in a fundamental context that remains heavy.


Ubisoft stock, SBF 120 laggard, declines another 3.5% below its moving averages

Ubisoft weighed down by a record short interest of 13.24% in a rising market

Early afternoon this Thursday, August 6, Ubisoft Entertain is down 3.51% at 5.06 €, while the SBF 120 gains 0.6% and the CAC 40 advances 0.63% during the session. The stock thus posts the steepest decline of the broad index on the day, finding itself last again in a ranking of 120 securities. Weekly performance reaches -9.49%, and over one year, the stock has fallen by nearly 43%. This bearish context is part of an exceptional selling pressure backdrop: according to recorded filings, eleven funds cumulatively hold 13.24% of the capital sold short, with the latest filing dated August 4, 2026.

This figure is slightly down from the 14.18% observed thirty days ago (-0.94 percentage point), but it remains at a considerable level. Such a concentration of short positions indicates that institutional investors are betting on a continued decline or seeking to cover existing exposures—without it being possible to know the precise motivation. The recent easing of short interest is modest and does not yet signal a massive cover-up movement.

A stock crushed below all its moving averages, down 43% over one year

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On the trend indicators side, the configuration remains unfavorable. The price at 5.06 € is below the 20-day MA at 5.50 € (gap of -8.07%) and below both the 50-day and 200-day MAs, both at 5.36 € (gap of -5.67%). The stock thus trades below all its trend reference points, a configuration that extends the technical breakdown that occurred during the previous day's fall. The RSI at 45 remains neutral, far from a clear oversold zone, which rules out any immediate technical rebound signal. Resistance at 6.02 € represents a gap of nearly 19% from the current price, while support at 4.73 € is approximately 6.5% below.

On the fundamental side, the net bookings for the first quarter of 2026-27, published on July 23, came in at 255.8 M€, slightly above guidance but down 9.2% year-over-year, and the 2025-26 fiscal year ended with a net loss of 1.5 Bn€. When annual results were published on July 17, 2026, increased competition in the video game industry was among the identified risks. Resistance at 6.02 € constitutes the next upside reference level to gauge any trend reversal.



Sector Médias / publicité / divertissement · Jeux vidéo · Loisirs / sport · Divertissement / contenus Divertissement électronique


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Context

Period
  • Period: 1T2026/2027
Key reported figures
  • Revenue: 268.2M€
Guidance from the release
  • « Nous avons enregistré au premier trimestre un net bookings légèrement supérieur à notre objectif. »
  • Le chiffre d'affaires IFRS 15 du premier trimestre 2026-27 recule de 13,7 % à 268,2 M€ et le net bookings de 9,2 % à 255,8 M€, légèrement au-dessus de l'objectif d'environ 250,0 M€, la baisse reflétant une base de comparaison élevée liée à Assassin's Creed Shadows. Le net bookings back-catalogue s'établit à 221,0 M€ (-15,1 %) et le net bookings digital à 206,2 M€ (-17,6 %), tandis que le PRI est quasi stable à 151,3 M€. Invincible: Guarding the Globe signe un trimestre record. Le début du T2 est marqué par le lancement réussi d'Assassin's Creed Black Flag Resynced (3,5 millions d'exemplaires en sell-in, note de 84). La transformation se poursuit avec la fermeture de studios et la nomination de Christoph Hartmann à la tête de la Creative House 2.
Risks mentioned
  • Net bookings attendu en baisse d'un pourcentage à un chiffre élevé sur l'exercice 2026-27
  • Marge opérationnelle non-IFRS attendue négative sur l'exercice 2026-27
  • Consommation de free cash-flow pouvant atteindre 500 M€ sur l'exercice
  • Échéances de dette à refinancer : revue en cours des options de financement
Opportunities identified
  • Assassin's Creed Black Flag Resynced dépasse les attentes annuelles en 14 jours (3,5 M d'unités)
  • Sortie de Rayman Legends Retold le 1er octobre 2026 et de Just Dance Decades of Hits le 13 octobre
  • Performance record d'Invincible: Guarding the Globe sur le segment Mobile
  • Pipeline de contenus nettement plus solide en 2027-28 et 2028-29 (Assassin's Creed, Far Cry, Ghost Recon)
  • Retour attendu à un EBIT non-IFRS positif et à une génération de free cash-flow dès 2027-28

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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