Interparfums Stock Bounces Nearly 3%, First Signal After May's Low
The licensed perfumery specialist is regaining ground mid-morning after several challenging weeks that saw the stock hit a multi-year low. Today's rebound places the stock above short-term technical thresholds followed by traders, in a well-oriented Parisian market.
A Technical Rebound That Brings the Price Above MM20 and MM50
Interparfums stock gains 3.06% to €23.58, among the strongest rises in the SBF 120 as the index itself is up by 0.43%. The stock has moved back above its 20-day moving average (€22.85) and its MM50 (€23.22), with a positive gap of 3.19% and 1.55% respectively. The MM200 remains distant at €26.12, which is 9.72% above the current price, indicating that the medium-term trend is still downward. The RSI at 49 reflects a neutral situation, consistent with a technical recovery phase after the low of €21.78 reached on May 18. The stock is up 5.27% for the week but remains down nearly 6% over three months and more than 29% over one year. The next resistance is at €24.90.
Rebound Amid Signs of Recovery in the Chinese Cosmetic Sector
The rebound occurs as the Chinese cosmetic sector shows some signs of recovery (cosmetic sales up 4.7% year-over-year in April 2026), a notable point for a group positioned in selective perfumery with Asian exposure. During the annual results announcement on January 22, 2026, the company targeted a high operating margin, between 19% and 19.5%, and highlighted a pipeline of launches for the 2026-2028 period, including about fifteen line extensions and new franchises Annick Goutal, Off-White, and Longchamp. The executives also pointed out reduced visibility for 2026, in an environment marked by geopolitical and monetary uncertainties, as well as sensitivity to the euro/dollar exchange rate. Crossing the resistance at €24.90 would be the next technical threshold to watch to confirm the recovery that started from the May low.
