L'Oréal Crosses Its 200-Day Moving Average Amid Favorable Chinese Market Conditions
The world's leading cosmetics company marks a significant rebound this Friday morning in a slightly positive Parisian index. The stock has moved above several key technical benchmarks. The session continues a bullish trend that started a month ago.
L'Oréal Among the Top Gainers on the CAC 40 by Mid-Morning
L'Oréal's stock is up 1.67% at €377.10, compared to €370.90 at the previous close. The stock is among the top gainers on the CAC 40, which is up 0.21% at the same time. Alongside the cosmetics giant, the luxury and consumer goods sector is also performing well during the session.
The stock is thus recovering part of the weekly decline of 2.47%, while consolidating a monthly gain of 4.84%. Over the year, however, the stock is still slightly down by 2.01%. The sectoral context remains a supportive factor: retail sales of cosmetics in China grew by 4.7% year-on-year in April according to the NBS, a more favorable environment for a group with strong Asian exposure. L'Oréal had also posted quarterly sales of 12.15 billion euros at the end of April, affected by currency fluctuations.
The Stock Moves Above Its Three Key Moving Averages, RSI Remains Neutral
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The price is now above its three key moving averages: the MM20 at €366.78 (+2.81%), the MM50 at €362.24 (+4.10%), and the MM200 at €372.76 (+1.16%). Crossing the latter, which is slower to adjust, is the most notable signal of the session, after several unsuccessful attempts in May. The RSI at 53 remains in a neutral zone, with no signs of excessive buying or selling pressure. The stock is now approaching its identified resistance at €386.65, already tested at the end of May when the €377 threshold was broken. The reference support is positioned at €353.60. The volatility over one month is moderate, at 7.45.
L'Oréal will deliver another year of growth in sales and profit, whilst strengthening our global leadership
Risks mentioned
Mexico market facing challenges with Consumer Products Division experiencing air pocket from commercial issues and temporary supply chain disruptions in makeup
Currency fluctuations creating headwind with negative impact of -1.2% at end of September 2026
Geopolitical situation and customs clearance issues impacting GCC cluster in SAPMENA-SSA region
Opportunities identified
E-commerce growing around +17%, significantly ahead of the online market
Strong momentum in skincare accelerating across all divisions, led by ultra-premium and medical beauty
Emerging markets, particularly SAPMENA-SSA, delivering exceptional double-digit growth with strong India momentum
Outlook / guidance
Management commentary: Our performance in the first nine months gives me confidence that L'Oréal will deliver another year of growth in sales and profit, whilst strengthening our global leadership.
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.
