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Last updated : 15/09/2026 - 16h13
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Publicis Groupe Shares Gain Over 2% Marking a 5th Consecutive Session of Increase

The French advertising company continues its upward trend at mid-session, in a CAC 40 distinctly on the rise. A new buy recommendation from Berenberg, with a target price of €118, adds to the positive signals accumulated since spring.


Publicis Groupe Shares Gain Over 2% Marking a 5th Consecutive Session of Increase

The Stock Breaks Through the €89.22 Resistance and Confirms Its Upward Momentum

Publicis Groupe shares are up 2.11% at €89.84 during the session, among the strongest gains in the CAC 40. The stock has broken through its technical resistance at €89.44 and is maintaining above it, extending the momentum that began with the crossing of the €83.94 threshold in early June. This movement is part of a favorable session for the Paris market, with the CAC 40 up by 0.85% and the SBF 120 by 0.78%. The weekly increase stands at 4.6%, bringing the monthly gain to over 10%. Technically, the stock is now well above its three moving averages, with a gap of 8.2% on the MM20 and 10.4% on the MM200. The RSI at 68 indicates buying pressure without yet tipping into a characterized overbought zone.

Berenberg Issues a Buy Recommendation with a €118 Target Price

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Berenberg has issued a buy recommendation with a target price of €118. Compared to the current price, the target suggests a potential of about 31%, in line with the positive revisions that have occurred in recent weeks. The case remains structured by the acquisition of LiveRamp, announced on May 18 for an enterprise value of $2.167 billion, a move that led the group to raise its growth targets for 2027 and 2028. The operation is expected to be accretive to earnings per share from the first year. The annual decline is still at 5.6%, but the stock has erased most of its early-year correction thanks to the spring rebound. The next technical resistance is beyond the recent peaks reached in April.



Sector Médias et publicité Agences de communication / publicité


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Context

Period
  • Period: S1 2026
Key reported figures
  • Revenue: 8 734 millions d'euros
  • Quarterly revenue: 8 734 millions d'euros
  • Revenue growth: -14,8 %
  • EBITDA: 1 524 millions d'euros
  • EBITDA margin: 21,1 %
  • Net income: 793 millions d'euros
  • Free cash flow: 950 millions d'euros
  • 1 215 millions d'euros
Guidance from the release
  • Relèvement de l'objectif de croissance organique pour 2026 à +4,5 % à +5 %, nous sommes en mesure de relever notre objectif
Risks mentioned
  • Contexte macroéconomique difficile.
  • Visibilité réduite sur le plan macroéconomique.
Opportunities identified
  • Relèvement de l’objectif de croissance organique pour 2026.
  • Dynamique en new business nous rend confiants.
Outlook / guidance
  • Management commentary: réitère ses objectifs pour 2027 et 2028 de croissance annuelle moyenne à taux de change constant du revenu net et du BNPA ajusté de +7 % à +8 % et de +8 % à +10 % respectivement

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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