Toosla launches a monthly subscription car rental offer with no commitment
The digital car rental company listed on Euronext Growth Paris has presented a monthly subscription rental offer, a development that extends the transformation of its business model initiated in recent months.
The company describes this step as the culmination of a progressive expansion of its scope, from renting vehicles for a few hours to meeting needs spanning several years.
Monthly rental with no duration commitment
Toosla announced on September 29, 2026 the launch of a subscription rental offer, accessible on a monthly basis, with no duration commitment and no increased first rental payment. The company presents it as an alternative to ownership or financing solutions (vehicle leasing or long-term rental).
According to the company, the principle is based on choosing a vehicle rented monthly, with the customer retaining the freedom to use the vehicle for as long as needed. The offer targets situations such as temporary needs, a period of personal or professional transition, a mission lasting several months, or a temporary vehicle.
Towards a customizable automotive services platform
Beyond providing the vehicle, Toosla indicates its desire to progressively build a customizable automotive services platform. Customers will be able to supplement their subscription with additional services, including insurance, assistance, a parking solution, or monthly vehicle cleaning.
This offer is part of the company's strategy to expand its addressable market while leveraging its technology platform and expertise in digital car rental. According to Panayotis Staïcos, Chief Executive Officer, the ambition is for a customer needing a car, regardless of duration, to find a solution at Toosla. The launch follows the presentation of the Dual Mode operating model on September 17, 2026.
