Kering Shares Jump 3% and Lead the CAC 40, Boosted by Luxury Sector
The stock of Gucci's owner sharply accelerates during the session and marks the best performance of the Parisian index. The rebound is part of a buying rotation in the luxury segment, where LVMH and Hermès are also making gains. The stock is attempting to recover ground lost over the past few weeks.
Luxury Drives the Parisian Index, Kering Leads Ahead of Hermès and LVMH
Kering's stock gains 3.03% to €251.65, leading the CAC 40 which is up by 0.10%. The stock outperforms Hermès (+2.19%) and LVMH (+2.16%), indicating a broad movement in the Parisian luxury compartment. This rebound occurs in a sector still under pressure in China, where jewelry and gold sales have fallen by 8.9% year-on-year according to the latest official statistics (May 2026), and Swiss watch exports to the Chinese market have dropped by more than 21%. Despite these headwinds, the stock has benefited from renewed interest following the officialization on July 7 of the 50-year beauty license agreement between Gucci and L'Oréal. However, the stock is still down 6.22% over one month and 9.76% over three months, illustrating the difficulty of the case to establish a lasting upward trend.
A Rebound Bringing the Stock Price Back to Its 50-Day Moving Average
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Today's movement brings the stock price back to its 50-day moving average (MM50) at €251.82, with a negligible gap of -0.07%, while the 20-day moving average (MM20) at €256.76 remains 1.99% above the current price. The 200-day moving average (MM200) at €275.46 maintains an 8.64% lead, indicating a still deteriorated underlying trend. The RSI at 43 remains in the neutral zone, which allows technical leeway in either direction. Based on the consensus of analysts surveyed, the stock is trading at about 38.9 times the earnings of the current fiscal year and 25.7 times those of the following year, a multiple that reflects the expected reconstruction of the group's results. The resistance identified at €276.55 remains the technical threshold to cross to validate a medium-term trend reversal.
À mesure que Kering progresse dans l'exercice 2026, son objectif demeure de renouer avec la croissance et d'améliorer sa profitabilité
Risks mentioned
Recul du chiffre d'affaires de Gucci de 5 % en comparable au premier semestre
Charges opérationnelles non courantes de 223 millions d'euros (cessions, dépréciations, restructurations)
Résultat net part du Groupe en baisse de 60 % à 189 millions d'euros
Opportunities identified
Endettement net réduit de 4,7 milliards d'euros grâce à la cession de Kering Beauté
Contrat de licence beauté Gucci-L'Oréal exclusif sur 50 ans à compter de mi-2027
Kering Jewelry +20 % en comparable, marge courante en hausse de 2,7 points
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.