The world's number one luxury group is recovering early in the afternoon, while the CAC 40 remains close to breakeven. The move follows several very weak weeks, during which the stock had touched a floor not seen in six years.
A rebound that brings the stock back above its 20-day moving average but below its 50-day moving average
The stock gains 1.83% to €400.85 and takes the lead in the CAC 40, which falls 0.06% at the same time. This upturn extends a positive week (+4%) and a month up 5.9%, which partly offsets, without compensating, the 15.6% loss over three months.
The price is now above its 20-day moving average, at €388.15 (a gap of 3.27%), but it remains below its 50-day moving average, at €403.78, i.e. 0.7% higher.
The €379.50 support, tested several times in October, is receding: the €401.95 resistance is less than 0.3% from the price. The 200-day moving average, at €468.60, remains well above, with the stock down 34.5% over one year.
Hermès stable and Kering up, a luxury sector less uniformly oriented
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Among sector peers, Kering rises 1.37% but falls 14.1% over one month, while Hermès slips 0.11% after a month up 1.15%.
On the fundamentals, the group published on October 12 third-quarter revenue of €18.5 billion, up 1% organically, with fashion and leather goods down 5%. It had then highlighted the solid performance of jewellery and Sephora.
The details for these nine months (€57.1 billion, +2% at constant scope and exchange rates) remain the reference from the group's latest published report. The next benchmark for the stock remains the €402 zone, where its resistance and its 50-day moving average converge.
LVMH will draw on its powerful brands and the talent of its teams to reinforce its global leadership position in luxury goods once again in 2026
Risks mentioned
Uncertain geopolitical and economic environment affecting global business activity
Slowdown in demand in China impacting Fashion & Leather Goods segment
Market sensitivity to exchange rate fluctuations (negative 3% impact in 9M 2026)
Opportunities identified
Continued growth in Watches & Jewelry with 8% organic growth driven by strong jewelry performance
Strong performance of Sephora in Selective Retailing with market share gains and network expansion
Recovery in Wines & Spirits champagne business and good momentum in Asia for Hennessy cognac
Outlook / guidance
Management commentary: LVMH will draw on its powerful brands and the talent of its teams to reinforce its global leadership position in luxury goods once again in 2026. Despite an economic and geopolitical environment that remains uncertain, the Group remains confident and will maintain a strategy focused on continuously enhancing the desirability of its brands.
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.
