Racing Force: A California Site, Fourth North American Base of Its American Subsidiary
The Italian group specializing in safety equipment for motorsport has announced the opening of a site in Corona, California. This establishment constitutes the fourth North American base of its Racing Force USA subsidiary.
A Fourth Site to Structure the North American Network
Racing Force Group announced on September 7, 2026 the opening of its West Coast Operations Center in Corona, California. This site joins existing facilities in Mooresville (North Carolina), Indianapolis (Indiana) and Miami (Florida), within an integrated North American operational network. The 8,033 square foot site (approximately 746 square meters) includes warehouse space, offices, a technical support center and a Pro Shop store dedicated to the OMP, Bell Racing, Zeronoise and Racing Spirit brands. The Pro Shop is already open and offers drivers, teams, distributors and enthusiasts in the region direct access to products, technical assistance and customer service. According to the group, distribution activities, including order processing for distributors and e-commerce customers on the west coast, will begin in the fourth quarter of 2026 as part of a phased rollout.
Reorganization of the Operational Model and Miami's Role
The opening of the center is part of the ongoing optimization of Racing Force USA's operational model, with each site assigned a defined strategic role. The Mooresville site, which houses the subsidiary's headquarters and main distribution center, will consolidate warehousing operations previously managed from Miami. The Miami site will be transformed into a commercial office dedicated to the South American market, with support for customers, business development and commercial activities in the region. Racing Force Group indicates it now operates from eight sites worldwide, including its research and development and production centers in Ronco Scrivia (Italy) and Sakhir (Bahrain), as well as sites in Pisa (Italy) and Tubize (Belgium). The California facility also holds particular significance for the Bell Racing brand, founded in Bell (California) in 1954. Kyle Kietzmann, president and chief executive officer of Racing Force USA, described this opening as an important milestone in the evolution of the subsidiary's operational network.