Stellantis Launches Affordable Electric Car Project in Europe
On Tuesday, Stellantis announced the launch of a small electric car project aimed at the European market, with production set to begin in 2028 at the Pomigliano d'Arco plant in Italy. This vehicle is part of the group's strategy to meet the growing consumer demand for affordable, urban electric models.
A Small Electric Car for the Everyday Vehicle Segment
The E-Car project aims to offer a compact, innovative, and affordable electric vehicle designed for daily urban mobility. The group clarifies that this acronym stands for 'European, Emotion, Electric, and Environmental friendliness.' The vehicle aligns with the European tradition of popular mobility, responding to the shrinking segment of affordable small cars observed in recent years in Europe.
Stellantis emphasizes that this project meets the expectations of its customers who desire a revival of stylish small vehicles produced in Europe, which are economical and environmentally friendly. The group presents this program as an expression of its purpose to 'Move people with brands and products that they love and trust.'
Production at Pomigliano d'Arco Starting in 2028
The production of E-Car models will begin in 2028 at the Pomigliano d'Arco plant in Italy. This location is based on the history of the site, which has produced some of the most iconic and affordable European cars, including the Fiat Panda. Stellantis states that the expected production volumes could be significant.
The E-Car models will feature cutting-edge design and will be equipped with BEV (battery electric vehicle) technologies developed in partnership with selected suppliers, with the goal of maintaining economic accessibility and accelerating market entry.