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Last updated : 15/09/2026 - 17h35
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Ubisoft Stock Continues Its Rally, Gaining 3.5% Amid High Short Interest

The French video game publisher continues its rally from the previous day in a distinctly bullish Parisian market. The stock is among the top performers in the SBF 120, while short-selling pressure remains a significant issue for the stock.


Ubisoft Stock Continues Its Rally, Gaining 3.5% Amid High Short Interest

The Stock Moves Above Its MM50 and Ranks Among the Top Gainers of the SBF 120

Ubisoft Entertainment stock is up 3.7% at €5.10 in mid-morning trading, within an SBF 120 that is up 0.71% and a CAC 40 that has risen by 0.74%. The stock ranks among the top gainers of the broader index, trailing behind Worldline, Exosens, and Atos. The rise occurs in a supportive market environment, fueled by the preliminary agreement between Washington and Tehran announced on Sunday, which extends the ceasefire and has already led to a nearly 4% drop in Brent crude the previous day. The rebound places the price above the MM50 (€4.92), with a positive gap of 3.7%, but the stock remains just below the MM20 at €5.14 and 15.6% below its MM200 at €6.05. The RSI at 48 indicates a still neutral momentum, without excess in either direction. Over three months, the performance stands at +27.4%, while the annual decline is still 44%.

High Net Short Positions Persist Despite a Slight Decrease Over a Month

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According to reviewed statements, ten funds cumulate 13.33% of the capital sold short, a level that remains very high even though it has decreased by 1.44 points over a month (from 14.77% thirty days ago). This weight indicates that a significant portion of institutional participants remains positioned against the stock or seeks to cover exposure, without any clear intention being deducible. The recent easing suggests a beginning of coverage for some positions, to be confirmed in the coming weeks. As a reminder, the publisher had released its annual accounts for 2025-2026 on May 20, marked by a non-IFRS operating loss of 1.04 billion euros and a decline in net bookings of 17.4% to 1.53 billion euros. The group had then discussed a 'significantly stronger and more diversified' content pipeline for the fiscal years 2027-2028 and 2028-2029, and highlighted the reduction of its net debt from 885 million to 187.3 million euros. The next technical resistance point above the current price is at €5.63.



Sector Loisirs et sport Jeux vidéo


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Context

Period
  • Period: FY2025
Key reported figures
  • Revenue: 1 899 millions d'euros
  • Net income: -159 millions d'euros
Risks mentioned
  • Concurrence accrue dans l'industrie des jeux vidéo.
  • Résultat net IFRS négatif témoignant d'une performance financière défavorable.
Opportunities identified
  • La sortie de New Game+ pourrait augmenter l'engagement des joueurs.
  • Réduction de l'endettement net de 885 M€ à 187,3 M€.

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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