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Last updated : 24/04/2026 - 17h35
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Kering Shares Rise Despite Morgan Stanley Downgrade

Kering's stock is up 1.56% at 276.30 euros this Tuesday mid-session, amid the imminent release of its Q1 2026 revenue. This increase occurs as Morgan Stanley has just downgraded its recommendation, creating a contrast between market dynamics and the signal sent by the American bank.


Kering Shares Rise Despite Morgan Stanley Downgrade

Morgan Stanley Lowers Recommendation on Kering

On the eve of the quarterly release, Morgan Stanley lowered its recommendation on Kering from 'overweight' to 'market-weight', while reducing its price target from 330 to 320 euros. This new target price still represents an upside potential of about 15.8% compared to the current price of 276.30 euros. The downgrade suggests that the American bank now considers the risk/reward profile of the stock to be less favorable than before, although the target remains above the current trading level. This revision does not prevent Kering from outperforming the CAC 40, which is up 0.60% in session. The stock has rebounded 4.17% over seven days, but remains down 10.65% over three months. Over one year, however, the performance reaches 64.44%, a sign of a strong underlying dynamic that contrasts with recent hesitations. The group will publish its Q1 2026 revenue today, an event that is the focus of operators' attention.

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Graphically, Kering's stock price is at the upper end of its Bollinger Bands, at 91% of the amplitude between the lower bound (229.10 euros) and the upper bound (281.22 euros). This proximity to the upper bound signals a potential overbought zone, where profit-taking might materialize if the stock fails to sustainably break through this threshold. The RSI, at 58, remains in a neutral zone, without marked directional excess. The price is above its 50-day moving average (264.05 euros) and its 200-day moving average (266.84 euros), both of which now act as intermediate supports. The most significant resistance is at 285.90 euros, close to current levels, a breakthrough of which would condition the continuation of the upward movement initiated in recent days. Within the luxury sector listed in Paris, trajectories diverge: LVMH is down 1.72% while L'Oréal is up 0.66%. In American luxury, Tapestry, Estée Lauder, and Ralph Lauren remain stocks to watch to follow sector trends across the Atlantic.



Sector Luxe Vêtements et accessoires


Assurance vie

Context

Period
  • Period: 2025
Key reported figures
  • Revenue: 14 675 millions d’euros
  • Revenue growth: -13 %
  • EBITDA: 3 675 millions d’euros
  • EBITDA margin: 25,0 %
  • Net income: 140 millions d’euros
  • Free cash flow: 4 400 millions d’euros
  • Net debt: 8 000 millions d’euros
  • Dividend per share: 3,00 euros
Outlook / guidance
  • Expected revenue: Le chiffre d’affaires 2026 est attendu en croissance et les marges en amélioration.
  • Expected EBITDA: L’EBITDA 2026 est attendu en progression et les marges EBITDA en amélioration.
  • Expected net income: Le résultat net 2026 est attendu en hausse.
  • Management commentary: Perspectives 2026 : le groupe vise à renouer avec la croissance et à améliorer ses marges grâce à une exécution rigoureuse et à une stratégie de marques renforcée, avec le Capital Markets Day prévu le 16 avril 2026.

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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