Accor shares fell by 1.88% this Thursday midday, trading at 48.63 euros, even though the hotel group has just reported annual results that surpassed its own targets. This decline follows a more than 8% increase over three months, with the stock recently approaching its technical resistance zone. The day before, Grupo Santander significantly raised its price target on the stock.
This Thursday, the hotel group Accor published annual accounts that exceeded the targets set for 2025, with an operating profit up by 13%. This performance is based on an increase in average revenue per available room and a significant improvement in the group's operational profitability. Accor also announced the launch of a 450 million euros share buyback program for the fiscal year 2026, demonstrating the management's confidence in the company's financial trajectory.
The day before this publication, Grupo Santander raised its price target on Accor from 55.90 to 60.90 euros, with an outperformance recommendation. This new target represents a potential increase of about 25% compared to the current price, placing the bank's valuation well above market levels.
Stock Declines Despite Positive Fundamentals
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Despite these positive fundamentals, the stock declined by 1.88% during the session, to 48.63 euros. This consolidation movement is partly explained by the proximity of the resistance threshold at 49.78 euros, which the price has not been able to sustainably surpass. The day before, the stock was trading at 49.56 euros, very close to this upper limit.
The RSI, an indicator measuring the momentum of a stock over recent sessions, stands at 77, above the usual overbought threshold of 70. This technical signal indicates that the recent progress has been rapid, with the stock gaining more than 8% in three months and now significantly above its 50-day moving average (47.33 euros). A breathing phase after such a trajectory is not unusual in this type of configuration.
SectorGroupes hôteliers · Plateformes de voyage›Hôtels et Motels
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Contexte
Period
Period: 1T2026
Key reported figures
Revenue: 1313M€
Guidance from the release
Les performances en croissance soutenue compensent les effets du conflit au Moyen-Orient.
L'activité est solide malgré des facteurs externes difficiles.
Risks mentioned
Le conflit au Moyen-Orient a impacté l'activité dans cette région.
Les effets de change ont un impact négatif de 66 millions d'euros.
Opportunities identified
La très bonne dynamique du début d'année compense les effets externes.
Un pipeline de 260 000 chambres montre une croissance future.
Les informations présentées dans cet article sont fournies à titre purement indicatif et ne constituent en aucun cas une recommandation d'investissement, une incitation à acheter ou vendre un actif financier, ni un conseil en placement. Le lecteur est invité à réaliser ses propres recherches avant toute décision.
Les investissements en bourse comportent des risques, notamment de perte en capital. La performance passée d'un actif ou d'un marché ne présage en rien de ses performances futures. Toute décision d'investissement doit être prise en tenant compte de votre situation financière personnelle, de vos objectifs et de votre tolérance au risque.
