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Last updated : 04/11/2026 - 17h29
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Ipsos shares climb back above €36.80 and gain 2.5% intraday

The market research group rises sharply in a Paris market that is also well oriented. The stock recovers after a quarter of decline and moves back above its medium-term technical benchmarks.


Ipsos shares climb back above €36.80 and gain 2.5% intraday

The stock moves back above its three moving averages

Ipsos shares gain 2.33% to €36.82, while the SBF 120 rises 2.04%. The move brings the price 2.3% above the MM20, 2.0% above the MM50 and 2.1% above the MM200, three moving averages clustered around €36. The stock is up 3.84% over one week but still down 3.51% over three months.

The RSI at 57 remains neutral. The resistance at €37.38 is now within reach, while the support at €35.06 lies more than 4% below the price. The rebound comes about ten days after the publication of third-quarter accounts, which had weighed on the stock on October 23.

A revised annual target and a well-advanced share buyback

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At the publication on October 23, 2026, the organic growth in the third quarter stood at 2.0%. The group then lowered its annual target to between 1.2% and 1.5%, compared with “around 2%” in the first half. It cited among its risks the conflict in the Middle East and the weakness of the Americas segment, where organic growth was -1.2% over the quarter.

On the governance front, Ipsos announced on October 29 the appointment of Mitch Barns, former head of Nielsen, as head of its Americas operations effective November 2.

The group has also launched a €57 million share buyback programme, executed to about 73% as of November 3. According to the consensus of the analysts surveyed, the stock trades at 7.2 times expected earnings for the current financial year.



Sector Médias et publicité › Études de marché


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Context

Period
  • Period: 9M 2026
Key reported figures
  • Revenue: 1 806 millions d'euros
  • Quarterly revenue: 1 806 millions d'euros
  • Revenue growth: 0,9 %
Guidance from the release
  • Au regard de la performance réalisée au cours des neuf premiers mois de l’année et du niveau du carnet de commandes à fin septembre, le Groupe révise son objectif de croissance organique pour l’exercice 2026, désormais compris entre 1,2 % et 1,5 % (au S1 : « autour de 2 % »)
Risks mentioned
  • Middle East conflict has adversely affected activity in the region, a historically strong growth zone
  • Americas segment remains below expectations with -1.2% organic growth in Q3 due to delays in Horizons strategic plan execution
  • Persistent uncertainty in macroeconomic and geopolitical environment limiting growth visibility
Opportunities identified
  • Strong recovery in Citizens business segment with 4.7% organic growth over 9 months and 8.6% in Q3, driven by multi-year contract wins
  • Acceleration in Asia-Pacific region reaching 2.8% organic growth over 9 months and 4.3% in Q3, supported by momentum in China and India
  • Rapid growth in Ipsos.Digital DIY platform with 14% organic growth, expanding AI capabilities and synthetic respondents
Outlook / guidance
  • Expected revenue: 2 559 millions d'euros
  • Management commentary: PERSPECTIVES : « Au regard de la performance réalisée au cours des neuf premiers mois de l’année et du niveau du carnet de commandes à fin septembre, le Groupe révise son objectif de croissance organique pour l’exercice 2026, désormais compris entre 1,2 % et 1,5 %, contre 0,6 % en 2025. Cette perspective tient également compte d’un environnement macroéconomique et géopolitique toujours incertain, notamment marqué par les répercussions du conflit au Moyen-Orient sur les activités du Groupe dans la région. Le Groupe confirme son objectif d’un taux de marge opérationnelle au niveau de 2025, reflétant sa capacité à maintenir une discipline financière rigoureuse tout en poursuivant les investissements nécessaires à l’exécution de son plan stratégique Horizons. »

The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.

Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.

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