JCDecaux secures exclusive advertising rights for 2 m² format in Düsseldorf

An exclusive contract won by subsidiary Wall GmbH

JCDecaux announced on September 16, 2026 that its subsidiary Wall GmbH has been awarded the exclusive advertising contract for the 2 m² format in Düsseldorf, capital of the North Rhine-Westphalia state, following a competitive tender.

The contract covers advertising rights in public spaces as well as at bus and tram stops operated by transport operator Rheinbahn. The group indicates it has been in partnership with the city since 1984.

965 bus shelters and an increase in digital screens

The new contract for exclusive advertising rights in the 2 m² format in the state capital and on the Rheinbahn network in Düsseldorf covers 965 bus shelters as well as 143 autonomous urban information panels, equipped with analog and digital advertising faces.

The number of digital screens integrated into these panels will increase from 125 to 175.

Düsseldorf, Germany's sixth largest city

With approximately 620,000 inhabitants, Düsseldorf is the sixth most populous city in the country. Many national media agencies and major advertisers are based there.

Jean-François Decaux, co-chief executive officer of JCDecaux, stated: "We have maintained a partnership with Düsseldorf since 1984. In close collaboration with the city, we have been able to develop one of the most attractive digital advertising networks in Germany over recent years." He added that the group will continue to expand its digital network in the city over the coming year.