L'Oréal's Stock Rebounds Over 3% and Crosses Back Above Its 20-Day Moving Average
This Monday, L'Oréal marked its best session in recent weeks, jumping 3.32% to €384.70. This rebound follows a 2.37% decline over the past seven days, during a period when the stock had slipped below several technical thresholds. However, the cosmetics giant has still managed a year-on-year increase of over 12%.
The publication of the annual results for 2025 has had its effect: this Monday, L'Oréal's stock crossed its 20-day moving average, which stood at €386.59 based on last Friday's closing data, even though it closed slightly lower at €384.70. This level remains a significant testing zone: a sustained stay above would confirm the ongoing technical recovery. The 50-day moving average, positioned at €377.72, and the 200-day moving average, at €376.21, are now well below the current price, indicating a structure that remains upwardly oriented in the medium term. The Relative Strength Index (RSI) is at 40, a still moderate level indicating that the stock is not in an overbought zone despite today's session. This relatively low RSI positioning suggests that there is room for progression before selling pressures become evident on this oscillator. The most relevant short-term resistance is located at €399.50, about 3.8% above the current price.
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Over three months, the stock of the world's leading cosmetics company has risen by 7.16%, while the twelve-month performance has reached 12.04%. These figures place L'Oréal among the CAC 40 stocks that have maintained an upward trajectory despite the macroeconomic uncertainties affecting the discretionary consumer sector in Europe and China. The volatility measured over one month stands at 7.25, a contained level for a stock of this capitalization. The beta, almost zero at -0.02, confirms that the stock has been largely uncorrelated with the reference index in the recent period. This characteristic can be explained by the defensive profile of the group, whose growth drivers—high-end skincare and dermocosmetics—are less sensitive to economic cycles than other consumer segments. The support threshold identified at €356 constitutes the technical floor to watch in case of a downturn.
« 2025 a été une année déterminante pour L’Oréal : nous avons réalisé des résultats solides tout en transformant le Groupe en profondeur. »
Résultats annuels 2025: chiffre d’affaires de 44,052 milliards d'euros (+1,3 % publié, +4,0 % à données comparables); marge brute à 74,3 %, marge d’exploitation à 20,2 %, bénéfice net par action à 12,71 €, dividende par action à 7,20 €, cash-flow opérationnel de 7,161 milliards d'euros; croissance soutenue par toutes les divisions et zones, forte dynamique e-commerce (~ 30%), et initiatives stratégiques (IA, M&A, Galderma).
Risks mentioned
Incidences macroéconomiques et incertitudes sur le marché mondial de la beauté
Effets de change et droits de douane défavorables
Opportunities identified
Plan de lancements et IA renforçant l’innovation produit
Croissance via le e-commerce et l’expansion internationale (Etats-Unis, Chine, marchés émergents)
Acquisitions et expansion via la participation accrue dans Galderma
Outlook / guidance
Management commentary: L’Oréal prévoit une année 2026 optimiste malgré les incertitudes macroéconomiques, et compte sur la croissance du chiffre d’affaires et des résultats grâce à sa stratégie multi-Divisions et à ses initiatives en intelligence artificielle et transformation digitale.
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