LVMH Stock Climbs Over 2% Boosting the CAC 40, Driven by Luxury Sector
The global luxury leader significantly accelerates in mid-morning trading in Paris, within a nearly stable CAC 40. The stock ranks among the best performances of the flagship index, following a general rebound in the luxury sector. However, today's movement should be viewed in the context of a still deteriorating medium-term trend.
A 2% Rebound Propels LVMH to the Top of the CAC 40
LVMH stock gains 2.16% to €493.40 during the session, up from €482.95 the previous day. The stock is among the strongest risers in the CAC 40, which itself is up only 0.10% at 8,375.35 points. The Parisian luxury sector drives the session, with Kering leading (+3.03%) and Hermès (+2.19%) just ahead of LVMH. This sector rebound occurs as the stock had dropped below €500 on July 8, erasing its surge from the day before. Over a week, the stock is slightly down by 0.48%, and it has lost 3.37% over a month. The sectoral context remains tense. In China, jewelry/gold sales fell by 8.9% year-on-year in May (NBS data), and Swiss watch exports to the country decreased by 21.4%, while Chinese retail consumption dipped by 0.6%. An environment that weighs on the entire luxury sector, broadly exposed to the Chinese market.
Stock Price Reaches Back to the 20-Day Moving Average, Still Far from the 200-Day
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Today's rebound brings the stock price back to its exact 20-day moving average (€492.20), with only a +0.24% difference. The stock remains above its 50-day moving average at €482.46 (+2.27%), but still 8.84% below its 200-day moving average (€541.26), indicating a still negative long-term trend. The RSI at 46 indicates a neutral configuration, consistent with a stock hesitating between stabilization and further decline. The identified support at €460.85 and resistance at €520.30 frame the current fluctuation zone. Over a year, the performance is barely positive at +2.89%, illustrating the sector's difficulty in regaining its pre-2024 momentum. The next concrete milestone for investors will be the group's semi-annual report, traditionally released at the end of July.
Accélération de la croissance au 2ème trimestre ; Résultats semestriels solides
Risks mentioned
Contexte géopolitique et économique perturbé, amplifié par le conflit au Moyen-Orient
Effet de change négatif de -5 % pesant sur les ventes et le résultat opérationnel
Effet périmètre défavorable de -1 % lié aux cessions (DFS, Marc Jacobs)
Opportunities identified
Succès des premières créations de Jonathan Anderson pour Christian Dior
Nouveaux flagships Louis Vuitton de Pékin et Séoul aux excellents résultats
Accélération de Montres et Joaillerie : Tiffany et Bvlgari, record de ventes Eclettica
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