LVMH Stock Rebounds by 2% and Moves Above Its Moving Averages
The world's leading luxury company closed Wednesday's session up in Paris, within a well-oriented CAC 40. The stock extends the recovery dynamic initiated at the end of May in the Parisian luxury sector. This movement is accompanied by a technical repositioning and a strategy adjustment by analysts.
The Stock Moves Above Its Short-Term Moving Averages After a Week of Decline
LVMH stock gained 1.92% to close at €493.00, up from €483.70 the previous day. The stock is recovering after a 5.25% decline over the week. Today's progress places the price above the MM20 (€488.76, a +0.87% difference) and MM50 (€476.44, a +3.48% difference). The rebound should be viewed with perspective on longer horizons: the MM200 at €542.42 remains 9.11% above the current price, indicating that the medium-term trend has not yet shifted. The RSI at 48 appears in a neutral zone, without triggering a directional signal.
The identified resistance at €520.30 outlines the continuation of the movement, while the support at €452.30 was preserved during last week's decline. The underlying momentum is also evident in the monthly figures: +4.32% over a month and +5.66% over three months, with the stock still up 9.6% over a year. The rebound is part of a well-oriented session for the Parisian luxury sector, with L'Oréal climbing 2.83%. The CAC 40 index closed up 0.54% at 8,385.49 points.
CIC Market Solutions Upgrades LVMH to 'Buy', Target Reduced to €570
Free · Every morning
Technical market signals, before the opening bell.
Bullish and bearish momentum, analyst changes, stocks to watch — automatically computed from Euronext data.
✓ Before 9 AM every morning✓ Euronext data✓ AI-powered analysis
You're in — subscription confirmed!
Your first edition is on its way. Check your spam folder and add us to your contacts.
An error occurred.
Indicative data. No investment advice. Unsubscribe at any time.
Gratuit · chaque matin
Ne ratez plus rien sur vos actions
La tendance derrière les cours. L'essentiel des valeurs Euronext en quelques minutes.
📈les valeurs en mouvement, sur la durée
🎯les objectifs d'analystes qui évoluent
📰les actualités qui font bouger les cours
tendance · 6 séances
✓ C'est fait, vous êtes inscrit !
Votre première édition arrive bientôt. Pensez à vérifier vos spams.
Une erreur est survenue.
CAC 40 · SBF 120 · données indicatives · aucun conseil en investissement · désinscription à tout moment.
CIC Market Solutions upgraded its rating on LVMH from 'neutral' to 'buy' on June 23, while lowering its price target from €620 to €570. The new target represents a potential of about 15.6% relative to the closing price. This repositioning occurs in a still contrasting sectoral context: according to Chinese data from May, sales of jewelry and gold fell by 8.9% year-on-year in China, while Swiss watch exports to this market increased by 17.1%, indicating a shift rather than a collapse in demand.
On the French side, exports of wines and spirits declined by 4% in value in the 2024 report, a vulnerability point for the group's brands in this segment. The market dynamics continue to be dominated by a more restrictive central bank environment, with the ECB raising its rates for the first time since 2023, a factor weighing on the multiples of growth stocks. Next milestone for the stockholders: the resistance at €520.30, which would confirm the technical return to an upward trend.
« LVMH démontre sa solidité et l'efficacité de sa stratégie. »
Le premier semestre 2026 affiche des ventes de 38 644 M€, en recul publié de 3 % mais en croissance organique de 2 %, avec une accélération au deuxième trimestre (+3 % en organique, +4 % hors impact du conflit au Moyen-Orient). Le résultat opérationnel courant atteint 8 691 M€ pour une marge de 22,5 % et le résultat net part du Groupe est stable à 5 697 M€. La dette financière nette recule de 19 % à 8 245 M€ et le cash-flow disponible d'exploitation progresse de 2 % à 4 100 M€. Les États-Unis accélèrent, l'Asie hors Japon progresse fortement, effet de change de -5 % et effet périmètre de -1 %.
Risks mentioned
Contexte géopolitique et économique perturbé, amplifié par le conflit au Moyen-Orient
Effet de change négatif de -5 % pesant sur les ventes et le résultat opérationnel
Effet périmètre défavorable de -1 % lié aux cessions (DFS, Marc Jacobs)
Ventes Mode et Maroquinerie en recul de 5 % en publié sur le semestre
Opportunities identified
Succès des premières créations de Jonathan Anderson pour Christian Dior
Nouveaux flagships Louis Vuitton de Pékin et Séoul aux excellents résultats
Accélération de Montres et Joaillerie : Tiffany et Bvlgari, record de ventes Eclettica
Reprise du Champagne et du Cognac, bonne dynamique de Hennessy en Chine
Sephora gagne des parts de marché et s'implante en Belgique et en Croatie
The information presented in this article is provided for informational purposes only and does not constitute an investment recommendation, an incentive to buy or sell a financial asset, or investment advice. Readers are invited to conduct their own research before making any decision.
Investments in the stock market involve risks, including the risk of capital loss. Past performance of an asset or market is no guarantee of future results. Any investment decision should be made taking into account your personal financial situation, objectives and risk tolerance.
